The BMJ is defined by its mission: to work towards a healthier world for all. We share that global endeavour with millions of readers working in clinical practice, research, education, government, and with patients and the public too. This mission defines us, far more than the format of our content. After nearly 180 years, our print edition still thrives, and has been joined by podcast, video, tweet, app, website and live events. But, as each of these formats gains ground or declines in importance, the things The BMJ cares about will endure.

The BMJ is defined by its mission: to work towards a healthier world for all. We share that global endeavour with millions of readers working in clinical practice, research, education, government, and with patients and the public too. This mission defines us, far more than the format of our conte...