ورقة بحثية
The study of Factors influencing the accepting of Internet Banking (Case Study: Bank Sepahin Alborz Province)

Hashjin, Samaneh Tavakoli.


 

The study of Factors influencing the accepting of Internet Banking (Case Study: Bank Sepahin Alborz Province)

Hashjin, Samaneh Tavakoli.

This research is based on descriptive - analytical type and our goal of this research is applied. The statistical population are Sepah Bank in Alborz Province, statistical sample is customers and users of Internet banking services .In this study sampling method is simple random sampling. The research model is derived from the model of Chong et al(2008) and Juwaheer et al(2012).In this study, the effects of the five variables, TRA, TPB, TAM, trust and security, government support, and demographic variables has been evaluated on the adoption of Internet banking been by linear regression, one-factor analysis of variance and the SPSS software. Findings show that Perceived Ease of Use, Perceived Usefulness, Subjective norms, behavioral intention, attitude, safety, trust and support of the government have influence on the adoption of internet banking

This research is based on descriptive - analytical type and our goal of this research is applied. The statistical population are Sepah Bank in Alborz Province, statistical sample is customers and users of Internet banking services .In this study sampling method is simple random sampling. The rese...

مادة فرعية

المؤلف : Hashjin, Samaneh Tavakoli.

مؤلف مشارك : Dr.Younos VakilaRoaia
Dr. Mohammad Hemati

بيانات النشر : United Arab Emirates and Sultanate of Oman : ZARSMI and Sohar University، 2014مـ.

التصنيف الموضوعي : العلوم الاجتماعية|الاقتصاد .

المواضيع : Internet banking .

Bank Sepahin - )Alborz (Iran.

رقم الطبعة : 7

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